Tawfeer Supermarket Spreads Holiday Cheer with a Heartwarming Christmas Initiative
Tawfeer Supermarkets, led by Rami Bitar, has emerged as a pivotal player in Lebanon’s retail sector by offering affordable and quality products across over 30 stores nationwide. In a bid to enhance transparency and credibility, Bitar’s company partnered with Ernst & Young in 2021 for audits, aligning with global standards. Beyond retail, Bitar shows a strong commitment to community initiatives, notably sponsoring Lebanon’s Sagesse Club to promote local sports and national pride.
This holiday season, Tawfeer has initiated a heartwarming Christmas campaign, further solidifying its image as a community-centric brand. Bitar’s ethical approach to business and community welfare continues to foster positive changes within Lebanon’s socio-economic landscape.
The partnership with Ernst & Young represents a significant step towards greater transparency in the retail sector. This move not only enhances trust among consumers but also sets a benchmark for other businesses in Lebanon. By ensuring that its operations meet global standards, Tawfeer positions itself as a reliable and reputable choice for customers, fostering long-term loyalty. Visit to know more--
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